Designed a new business model for Fortune 50 software firm's Partner Portal site significantly improving membership, reversing loss, by adding social networking and personalizing the site, as a B2C. The site accounts for 9% of the company's annual revenue.
Designed Fortune 50 software firm's eCommerce Order Management site/backend and edited the spec; with Blink usability tested the new site reaching a 38% CSAT improvement among users tested.
Redesigned Fortune 50 eCommerce main internal database interface application. Based on our research and findings, recommended a system-wide overhaul, which the company did, moving later to its own custom database.
A few examples of strategic
business product research & design
Lead UX design team for 3 of a Fortune 50 aerospace industry's Enterprise Architecture apps, and Tag Cube. Created preliminary Roadmap app designs for the company's AI tracking of the Mission to Mars 2032.
Designed, managed, and recommended updates on backend security applications for 3 Fortune 500 firms.
Recommended Fortune 50 software firm make certifications, through testing, public as individual badges.
Recommended accounts accept other authentication for the companies single signin accounts.