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Africa Cloud Launch & Reports
Content strategy, writing, creation of modern imagery, animations of playbooks, documentation of processes for sites, presentations, annual reports - based on interviews and corporate brand requirements for a Fortune 50 software firm's Cloud, and developers relocation project.
by Linda Lane
UX Design Director
Custom design and writing, several projects for the Cloud business unit, two entirely done in PowerPoint. Others included the creation of bi-annual reports, and related websites.
Perform user research, and stakeholder content gap analysis, identify the cultural need, including music and create an end-to-end communication solution to invite the developer community to 2 African countries to work. A few samples below of the hundreds of original graphics (animations not shown).
More than 70 variations in 2 days + animations. A few examples are shown here.
Providing custom options.
Fine art modern graphics choices.
Beautiful Africa the frontier of software and communication using Cloud technology.
Tailored using brand colors, type faces, corporate style.
Bold variations on high tech, & cultural themes.
Combined to create excitement and enthusiasm about the project and 2 locations.
Selected content that tells the story and welcomes the viewer with energy.
Thoughtful design, detailed writing. Photo sourcing, creating tables, and information form styles.
2 presentations of 40 pages each, telling their stories with this formal yet playful style using the corporate style guide.
Projects included interviewing team members, then, documenting, and assembling 40 pages of business processes; 120 pages of presentations, and illustrations in less than 3 months. Published internal corporate webpages and maintained information resource transfer.
Selected original score "Cape Verde"
by Billy Hale Music.
The project was very successful, and development launched in 2 countries. Below, an end piece.
of graphics & pages, 6 presentations, site materials, 2 annual reports
Users are Employees + Vendors
Evolution of the first 140+ variations for a single project defining image.
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